Certificate in Digital Marketing for Business

Start Date

21/02/2024 10:00 am

Duration

6 x Mondays 9.30am-1.00pm

Location

Online

Certificate

Certificate of Completion

Cost

€250

This introduction to Digital Marketing course will equip business owners and key staff with skills and knowledge to increase website traffic, improve social media engagement, drive lead generation and ultimately result in sales (offline or online).

Digital is a fundamental way in which we communicate and it can be taught to those who are committed to learning. There is no prior learning required.

This practical 6-week course will ensure business owners and staff can generate new ideas, go from bricks to clicks, create new digital offerings and customer pathways in a simple to follow and easy to understand way.

Learning Outcomes

Learn the why, what and how-to of digital marketing for business from web marketing and social media, to PPC advertising, content and email marketing.
This practical 6-week course will ensure business owners and staff can generate new ideas, go from bricks to clicks, create new digital offerings and customer pathways in a simple to follow and easy to understand way.

Who is this course for?

If you are in business and want to grow your online presence, build an engaged audience and sell, then this course is for you.
– Owner / managers
– Sales teams
– Marketing staff
– Administration staff

Modules

  • Introduction to Digital Marketing
  • Content Marketing for Business
  • Website Marketing for Business
  • Social Media Marketing for Business
  • Email Marketing
  • PPC Advertising & Data Analytics

For full content, email manager@reskillnet.ie

Trainer Profile

  • Joanne Sweeney is a two-time author of social media and digital marketing books and is a blogger, podcaster and vlogger. She is a trainer for Google in Europe and the USA delivering digital marketing modules to some of the biggest brands in the world..
  • Her style and approach is to remove the overwhelm from digital marketing and social media and to empower business owners to adapt, commit and flourish online..
  • Joanne practices what she teachers and as a small business owner and former Chamber of Commerce CEO understands the challenges facing industry right now. She is also a paid speaker at digital marketing conferences and even hosts her own online digital marketing summit..

Employed Trainee Profile Form

Our training programs are open to all private or commercial semi-state companies based in the Republic of Ireland.

Certificate in Digital Marketing for Business

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